search query: @author Reynolds, F. D. / total: 5
references: 3-5 / 5
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3.
How to make a marketing-research professional.
Journal of Advertising Research
1981 : APR, VOL. 21:2, p. 19-21
 1981 Reynolds, F. D.
4.
Toward a method for assessing adequacy of classifications of consumer characteristics.
Journal of the Market Research Society
1980 : JAN, VOL. 22:1, p. 3-27
 1980 Reynolds, F. D.
Neter, J.
5.
Validity of focus-group findings.
Journal of Advertising Research
1978 : 3 JUN VOL.18 p.21-24
 1978 Reynolds, F. D.
Johnson, D. K.
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