search query: @author Whitelock, J. / total: 6
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3.
An evaluation of external factors in the decision of UK industrial firms to enter a new non-domestic market: an exploratory study
European Journal of Marketing
2004 : VOL. 38:11-12, p. 1437-1455
 2004 Whitelock, J.
Jobber, D.
4.
How ready are customers for mass customisation? - An exploratory investigation
European Journal of Marketing
2004 : VOL. 38:11-12, p.1396-1416
 2004 Bardakci, A.
Whitelock, J.
5.
Global & Satellite versus local and terrestrial: An exploratory study of advertising within the UK
International Journal of Advertising
1999 : VOL. 18:4, p. 495-518
 1999 Farrall, N.
Whitelock, J.
6.
Trends in mergers, acquisitions and joint ventures in the Single European Market.
European Business Review
1993 : VOL. 43:4, p. 26-32
 1993 Whitelock, J.
Rees, M.
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