search query: @author Piercy, N. / total: 38
references: 31-38 / 38
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31.
A social psychology of marketing information: learning to cope with the corporate battleground.
Journal of the Market Research Society
1983 : APR, VOL. 25:2, p. 103-119
 1983 Piercy, N.
32.
Export marketing mangement in medium-sized British firms.
European Journal of Marketing
1983 : VOL. 17:1, p. 48-67
 1983 Piercy, N.
33.
Postgraduate marketing curricula in the United Kingdom.
European Journal of Marketing
1982 : VOL. 16:1, p. 3-16
 1982 Piercy, N.
Evans, M.
Martin, M.
34.
Company internationalisation : active and reactive exporting.
European Journal of Marketing
1981 : VOL. 15:3, p. 26-40
 1981 Piercy, N.
35.
British export market selection and pricing.
Industrial Marketing Management
1981 : OCT, VOL. 10:4, p. 287-297
 1981 Piercy, N.
36.
Why should a management accountant know anything about marketing?
Management Decision
1980 : VOL. 18:1, p. 45-54
 1980 Piercy, N.
37.
Behavioural constraints on marketing information systems.
European Journal of Marketing
1979 : VOL. 13:8, p. 261-270
 1979 Piercy, N.
38.
Low cost marketing analysis: an alternative technology.
Management Decision
1978 : VOL. 16:7, p. 373-398
 1978 Piercy, N.
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