search query: @indexterm Advertising / total: 1883
references: 31-40 / 1883
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31.
Advertising of marketing research services to marketers
Journal of international marketing and marketing research
2011 : JUN, VOL 36:2, p. 59-74
 2011 Arambewela, R.
Polonsky, M. J.
32.
Does puffery deceive? An empirical investigation
Journal of Consumer Policy
2011 : JUN, VOL. 34:2, p. 249-264
 2011 Gao, Z.
Scorpio, E.A.
33.
Advertising for attention in a consumer search model
Economic Journal
2011 : MAY, VOL 121:552 p. 552-579
 2011 Haan, M.A.
Moraga-González, J.L.
34.
Eating their feelings: examining emotional eating in at-risk groups in the United States
Journal of Consumer Policy
2011 : JUN, VOL. 34:2, p. 211-229
 2011 Kemp, E.
Bui, M.
Grier, S.
35.
Children's understanding of advertisers' persuasive tactics
International Journal of Advertising
2011 : VOL. 30:2, p. 329-350
 2011 Rozendaal, E.
Buijzen, M.
Valkenburg, P.
36.
The effectiveness of post-release movie advertising
International Journal of Advertising
2011 : VOL. 30:2, p. 305-328
 2011 Rennhoff, A.D.
Wilbur, K.C.
37.
The creative code: an organisational influence on the creative process in advertising
International Journal of Advertising
2011 : VOL. 30:2, p. 283-304
 2011 Stuhlfaut, M.W.
38.
Consumer consideration of sponsor brands they do not remember: Taking a wider look at the memorisation effects of sponsorship
International Journal of Advertising
2011 : VOL. 30:2, p. 259-281
 2011 Hermann, J-L.
Walliser, B.
Kacha, M.
39.
Targeting without alienating: Multicultural advertising and the subtleties of targeted advertising
International Journal of Advertising
2011 : VOL. 30:2, p. 233-258
 2011 Johnson, G.D.
Grier, S.A.
40.
The relationship model of Internet advertising effect
Journal of international marketing and marketing research
2011 : JAN, VOL. 36:1, p. 3-23
 2011 Wu, S-I.
Chen, J-H.
Liu, P-L.
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