search query: @indexterm brewing industry / total: 158
references: 32-41 / 158
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32.
Die Musik macht den Umsatz: Fallstudie Beck's-Markenführung
Absatzwirtschaft
1998 : SEP, 9, p. 50, 52, 54, 56-57
 1998 Andresen, T.
Meermann, A.
33.
Mit vollen Segeln zu allen (Bier-) Märkten der Welt
Markenartikel
1998 : VOL. 60:3, p. 86, 88, 90
 1998
34.
Strategic interventions of management accountants: everyday practice of British and German brewers
European Accounting Review
1997 : DEC, VOL. 6:4, p. 557-588
 1997 Ahrens, T.
35.
Talking accounting: An ethnography of management knowledge in British and German brewers
Accounting, Organizations and Society
1997 : OCT, VOL. 22:7, p. 617-637
 1997 Ahrens, T.
36.
Relationship Management: A Call for Fewer Influence Attempts?
Journal of Business Research
1997 : JUL, Vol. 39:3, p. 209-218
 1997 Simpson, J. T.
Mayo, D. T.
37.
Beer
Market Research Europe
1997 : MAY, VOL. 29:5, p. 51-103
 1997
38.
Die Verfahren zur Planung des Werbebudgets und ihre Verwendung in der Praxis - eine empirische Untersuchung bei deutschen Brauereien.
Markt
1996 : VOL. 35:4, p. 191-198
 1996 Polifke, A.
Siems, F.
39.
The international beer industry sees good prospects of Chinese market (original in Chinese)
China Business and Market (c)
1996 : 5, p.22-23
 1996 Qi, Ming
40.
Beer.
Market Research Europe
1996 : SEP, VOL. 28:9, p. 1-22
 1996
41.
Innovatie dankzij bureaucratie. Lessen van Japanse brouwers.
M&O Quarterly
1996 : 3, p. 6-34
 1996 Craig, T.
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