search query: @indexterm market research / total: 2057
references: 338-347 / 2057
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338.
Effects of using a nonverbal (musical) cue on recall and playback of television advertising: Implications for advertising tracking
Journal of Business Research
1998 : MAY, VOL. 42:1, p. 39-51
 1998 Stewart, D. W.
Punj, G. N.
339.
Sources of generalized versus issue-specific dis/satisfaction in service channels of distribution: A review and comparative investigation
Journal of Business Research
1998 : MAY, VOL. 42:1, p. 7-23
 1998 Dant, R. P.
Lumpkin, J. R.
Rawwas, M. Y. A.
340.
Benchmarking New Product Performance: Results of the Best Practices Study
European Management Journal
1998 : VOL. 16:1, p. 1-17
 1998 Cooper, R.
341.
Gift exchange and reciprocity in competitive experimental markets
European Economic Review
1998 : JAN, VOL. 42:1, p. 1-34
 1998 Fehr, E.
Kirchsteiger, G.
Riedl, A.
342.
An approach to fusing market research with database marketing
Journal of the Market Research Society
1997 : OCT, VOL. 39:4, p. 545-558
 1997 Leventhal, B.
343.
The status quo and forecast of housing market in China (original in Chinese)
China Business and Market (c)
1997 : 5, p.17-19
 1997 Tao, Meizhen
344.
An analysis of recent fluctuation on Chinese corn market and prospects for trends (original in Chinese)
China Business and Market (c)
1997 : 5, p.20-24
 1997 Liu, Xiaoran
345.
Feintuning für die Unternehmensleistung: Kundennutzenanalyse.
Absatzwirtschaft
1997 : OCT, p. 58, 60, 62, 64
 1997 Schauenburg, J.
346.
Wie Marketing Innovationen durchsetzt.
Absatzwirtschaft
1997 : NOV, p. 60-65
 1997 Trommsdorff, V.
Binsack, M.
347.
Developing online market research methods and tools- considering theorizing interactivity: models and cases
Marketing and Research Today
1997 : NOV, VOL. 25:4, p. 267-273
 1997 Harris, C.
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