search query: @indexterm new products / total: 1069
references: 355-364 / 1069
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 titleyearauthor
355.
The adoption of direct banking services
Journal of Marketing Management
1997 : NOV, VOL. 13:8, p. 791-811
 1997 Lockett, A.
Littler, D.
356.
Wie Marketing Innovationen durchsetzt.
Absatzwirtschaft
1997 : NOV, p. 60-65
 1997 Trommsdorff, V.
Binsack, M.
357.
Das Millionenspiel: Markenentwicklung.
Absatzwirtschaft
1997 : DEC, p. 86, 88, 90
 1997 Sattler, H.
358.
Der interaktive Strategie-Push: Konsumgütermarketing.
Absatzwirtschaft
1997 : DEC, p. 40-44
 1997 Hruschka, H.
359.
Adoption of new products by the sales force: The constructs, research propositions, and managerial implications
Journal of Product Innovation Management
1997 : NOV, VOL. 14:6, p. 498-514
 1997 Atuahene-Gima, K.
360.
Speed-to-market and new product performance trade-offs
Journal of Product Innovation Management
1997 : NOV, VOL. 14:6, p. 485-497
 1997 Bayus, B. L.
361.
Success through customer-driven new product development: A comparison of U.S. and New Zealand small entrepreneurial high technology firms
Journal of Product Innovation Management
1997 : NOV, VOL. 14:6, p. 459-472
 1997 Souder, W. E.
Buisson, D.
Garrett, T.
362.
PDMA research on new product development practices: Updating trends and benchmarking best practices
Journal of Product Innovation Management
1997 : NOV, VOL. 14:6, p. 429-458
 1997 Griffin, A.
363.
Will it ever fly? Modeling the takeoff of really new consumer durables
Marketing Science
1997 : VOL. 16:3, p. 256-270
 1997 Golder, P. N.
Tellis, G. J.
364.
Collocating new product development teams: Why, when, where, and how?
Business Horizons
1997 : NOV-DEC, VOL. 40:6, p. 59-64
 1997 Patti, A. L.
Gilbert, J. P.
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