search query: @indexterm new products / total: 1069
references: 378-387 / 1069
 titleyearauthor
378.
Economica
1997 : MAY, VOL. 64:254, p. 265-279
1997 Pepall, L.
379.
Fortune
1997 : MAR, VOL. 135:4, p. 38-42
1997 O'Reilly, B.
380.
Absatzwirtschaft
1997 : MAR, p. 46-49
1997 Hessler, A.
381.
Absatzwirtschaft
1997 : FEB, p. 14-16
1997 Pauluhn, B.
Drosten, M.
Knüwer, T.
382.
Journal of Product Innovation Management
1997 : MAR, VOL. 14:2, p. 117-125
1997 Dickinson, J. R.
Wilby, C. P.
383.
Journal of Product Innovation Management
1997 : MAR, VOL. 14:2, p. 88-101
1997 Song, X. M.
Souder, W. E.
Dyer, B.
384.
Journal of Product Innovation Management
1997 : MAR, VOL. 14:2, p. 77-87
1997 Hameri, A.
Nihtilä, J.
385.
International Journal of Research in Marketing
1997 : FEB, VOL. 14:1, p. 57-80
1997 Ramaswamy, V.
386.
Harvard-Deusto Marketing & Ventas
1997 : MAR-ABR , 19,p.26-31
1997 Rial, A.
Brana, T.
Varela, J.
387.
Marketing Science
1996 : Vol. 16:2, p. 112-128
1996 Lariviere, M. A.
Padmanabhan, V.
SCIMA