search query: @indexterm CONSUMER INFORMATION / total: 234
references: 39-48 / 234
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39.
Psychology, marketing and warnings research: Bridging the gap between consumer theory and warning practice
Psychology & Marketing
1998 : OCT, VOL. 15:7, p. 615-620
 1998 Wogatel, M. S.
Cox III, E. P.
40.
Dialog als strategisches Instrument der Markenführung
Markenartikel
1998 : VOL. 60:3, p. 68, 70, 72
 1998
41.
Direct Marketing and the Use of Individual-Level Consumer Information: Determining how and When "Privacy" Matters
Journal of Direct Marketing
1997 : Vol. 11:4, p. 94-108
 1997 Nowak, G. J.
Phelps, J.
42.
Consumers' Use of Alternative Information Sources in Inference Generation: A Replication Study
Journal of Business Research
1997 : JUL, Vol. 39:3, p. 257-269
 1997 Lee, D. H.
Olshavsky, R. W.
43.
Consumer Use of Available Information for Making Inferences about Missing Information
Journal of Business Research
1997 : JUN, Vol. 39:2, p. 135-146
 1997 Moon, J.
Tikoo, S.
44.
Property Rights to Consumer Information: A Proposed Policy Framework for Direct Marketing
Journal of Direct Marketing
1997 : SUMMER, VOL. 11:3, p. 32-43
 1997 Foster Davis, J.
45.
Consumer information search revisited: theory and empirical analysis
Journal of Consumer Research
1997 : MAR, VOL. 23:4, p. 263-277
 1997 Moorthy, S.
Ratchford, B.
Talukdar, D.
46.
Air Miles als bindmiddel voor tankstation, kruidenier, bankier en retailer.
Management & Informatie
1997 : VOL. 5:2, p. 21-26
 1997 Boom, S. ten
Kemperman, E.
47.
Database marketing en de waarde van een klant.
Nijenrode Management Review
1996 : 1, p. 38-48
 1996 Pen, B.
48.
Op zoek naar de consument van morgen. *KPN
Holland Management Review
1996 : 50, p. 62-69
 1996 Abeln, M.
Joosten, M.
Loo, H. van der
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