search query: @indexterm new products / total: 1069
references: 399-408 / 1069
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399.
The impact of sales management changes on new product success
Journal of the Academy of Marketing Science
1996 : SUMMER, VOL. 24:3, p. 263-270
 1996 Rochford, L.
Wotruba, T.
400.
New product development cycle time: the influence of project and process factors in small manufacturing companies.
Journal of Business Research
1996 : JUN, VOL. 36:2, p. 179-202
 1996 LaBahn, D.
Ali, A.
Krapfel, R.
401.
Gestion de equipos multifuncionales: perfiles diferentes para un objetivo comun
Harvard-Deusto Business Review
1996 : SEP-OCT, 74,p.68-75
 1996 Ranney, J.
402.
Asegure el exito de sus nuevos productos
Harvard-Deusto Marketing & Ventas
1996 : SEP-OCT, 16,p.12-16
 1996 Dimancescu, D.
Swenger, K.
403.
El proceso de crecion de nuevos productos. El ultimo paso en la rentabilidad del esfuerzo tecnologico de la empresa.
Alta Direccion
1996 : JUL-AUG, 188,p.335-346
 1996 Crespo Franco, T.
404.
New entrants in a mature market: an empirical study of the detergent market
Journal of Marketing Management
1996 : MAY, VOL 12:4, p. 281-295
 1996 Lomax, W. et al
405.
Consumers' evaluation of new products : learning from self and others.
Journal of Political Economy
1996 : AUG, VOL. 104:4, p. 683-703
 1996 McFadden, D. L.
Train, K. E.
406.
New entrants in a mature market : An empirical study of the detergent market.
Journal of Marketing Management
1996 : MAY, VOL. 12:4, p. 281-295
 1996 Lomax, W.
407.
Strategic new product pricing when demand obeys saturation effects.
European Journal of Operational Research
1996 : MAY, VOL. 90:3, p. 589-598
 1996 Dockner, E. J.
Gaunersdorfer, A.
408.
Test marketing new food products using a multitrial nonhypothetical experimental auction.
Psychology & Marketing
1996 : JUL, VOL. 13:4, p. 365-379
 1996 Hayes, D. J.
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