search query: @author Beard, C. / total: 5
references: 4-5 / 5
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title | year | author | ||
4. |
European Journal of Marketing
1992 : ,VOL. 26:12, p. 5-18 |
1992 | Beard, C. Easingwood, C. |
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5. |
Industrial Marketing Management
1989 : MAY, VOL. 18:2, p. 125-138 |
1989 | Easingwood, C. Beard, C. |
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