search query: @author Bogart, L. / total: 7
references: 4-7 / 7
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4.
The search for information in newspaper advertising.
Journal of Advertising Research
1988 : APR-MAY, VOL. 28:2, p. 9-19
 1988 Bogart, L.
Stuart Tolley, B.
5.
Progress in advertising research?
Journal of Advertising Research
1986 : JUN-JUL, VOL. 26:3, p. 11-15
 1986 Bogart, L.
6.
The case of the 30-second commercial.
Journal of Accounting Research
1983 : FEB-MAR, VOL. 23:1, p. 11-19
 1983 Bogart, L.
Lehman, Ch.
7.
Is all this advertising necessary.
Journal of Advertising Research
1978 : 5 OCT VOL.18 p.17-26
 1978 Bogart, L.
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