search query: @author Goodhardt, G. J. / total: 5
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4.
Attitudes to episodes and programmes (television).
Journal of the Market Research Society
1981 : OCT, VOL. 23:4, p. 189-208
 1981 Ehrenberg, A. S. C.
Goodhardt, G. J.
5.
Audience appreciation and audience size.
Journal of the Market Research Society
1979 : OCT, VOL. 21:4, p. 269-289
 1979 Barwise, T. P.
Ehrenberg, A. S. C.
Goodhardt, G. J.
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