search query: @author LaPlaca, P. J. / total: 5
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4.
Assessing risks in strategic planning.
Industrial Marketing Management
1981 : APR, VOL. 10:2, p. 77-91
 1981 Shah, K.
LaPlaca, P. J.
5.
Community attitude measurement: a methodology for social applications of marketing research.
European Research
1979 : MAY, VOL. 7:3, p. 122-129
 1979 LaPlaca, P. J.
Laric, M. V.
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