search query: @freeterm Emotions / total: 5
references: 4-5 / 5
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4.
Describing and measuring emotional response to shopping experience
Journal of Business Research
2000 : AUG, VOL. 49:2, p. 101-111
 2000 Machleit, K. A.
Eroglu, S. A.
5.
Exploring a new typology of advertising appeals: Basic, versus social, emotional advertising in a global setting
International Journal of Advertising
1998 : VOL. 17:2, p. 145-168
 1998 Huang, M-H.
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