search query: @indexterm Cluster analysis / total: 167
references: 43-52 / 167
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43.
The tourism efficient frontier: an approach to selecting the most efficient travel segment mixes
Journal of Travel & Tourism Marketing
2004 : VOL. 16:4, p. 33-46
 2004 Jang, S.
Morrison, A. M.
O'Leary, J. T.
44.
A new approach for exploring multivariate data : self-organising maps
International Journal of Market Research
2004 : VOL. 46:2, p. 189-203
 2004 Bock, T.
45.
Blinded by science : the managerial consequences of inadequately validated cluster analysis solutions
International Journal of Market Research
2004 : VOL. 46:2, p. 171-187
 2004 Bottomley, P.
Nairn, A.
46.
Market segmentation by maximum likelihood clustering using choice elasticities
European Journal of Operational Research
2004 : MAY, VOL. 154:3, p. 779-786
 2004 Hruschka, H.
Fettes, W.
Probst, M.
47.
A procedure for target market selection in tourism
Journal of Travel & Tourism Marketing
2004 : VOL. 16:1, p. 17-31
 2004 Jang, S.
Morrison, A. M.
O'Leary, J. T.
48.
Neo-Marshallian clusters and global networks: the linkages of media firms in Central London
Long Range Planning
2003 : OCT, VOL. 36:5, p. 459-480
 2003 Nachum, L.
Keeble, D.
49.
Appropriability of product innovations: an empirical analysis for Germany
International Journal of Technology Management
2003 : VOL. 26:5-6, p. 502-516
 2003 Sattler, H.
50.
Market segmentation based on customers' post-purchase performance evaluation: a case of tourist diners
Journal of Travel & Tourism Marketing
2003 : VOL. 15:1, p. 1-18
 2003 Yuksel, A.
51.
Something approaching science? Cluster analysis procedures in the CRM era
International Journal of Market Research
2003 : VOL 45:2, p. 241-261
 2003 Nairn, A.
Bottomley, P.
52.
The Kohonen self-organising map as an alternative to cluster analysis : an application to direct marketing
International Journal of Market Research
2003 : VOL 45:2, p. 191-211
 2003 Curry, B (et. al)
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