search query: @indexterm INTERNET / total: 1928
references: 43-52 / 1928
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43.
A netnographic exploration
Journal of Advertising Research
2010 : JUN, VOL. 50:2, p. 181-196
 2010 Jayanti, R.K.
44.
Assessing a new advertising effect
Journal of Advertising Research
2010 : JUN, VOL. 50:2, p. 162-168
 2010 Zigmond, D.
Stipp, H.
45.
Shareholders as norm entrepreneurs for corporate social responsibility
Journal of Business Ethics
2010 : JUN III, VOL. 94:2, p. 177-191
 2010 Sjöström, E.
46.
What's up? Exploring upper and lower visual field advertising effects
Journal of Advertising Research
2010 : MAR, VOL 50:1, p. 91-106
 2010 Goodrich, K.
47.
New technologies drive CPG media mix optimization
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 416-427
 2010 Reynar, A.
Phillips, J.
Heumann, S.
48.
The power of reach and frequency in the age of digital advertising
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 403-415
 2010 Cheong, Y.
Gregorio, F. De
Kim, K.
49.
"Does anyone really know if online ad campaigns are working?"
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 354-373
 2010 Lavrakas, P.J.
Mane, S.
Laszlo, J.
50.
Role of social media in online travel information search
Tourism Management
2010 : APR, VOL. 31:2, p. 179-188
 2010 Xiang, Z.
Gretzel, U.
51.
Estimating aggregate consumer preferences from online product reviews
International Journal of Research in Marketing
2010 : DEC, VOL. 27:4, p. 293-307
 2010 Decker, R.
Trusov, M.
52.
Biometrics and multi-platform messaging
Journal of Advertising Research
2010 : SEP, VOL. 50:3, p.243-249
 2010 Treutler, T.
Levine, B.
Marci, C.D.
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