search query: @indexterm new products / total: 1069
references: 457-466 / 1069
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457.
Die Scharfmacher: Wilkinson gegen Gilette.
Absatzwirtschaft
1993 : OCT, p. 20-21
 1993 Drosten, M.
458.
Relaunch: Markenkern freigelegt. *FABER-CASTELL
Absatzwirtschaft
1993 : JUN, p. 72-75
 1993 Bunk, B.
459.
In engen Märkten gewinnt der Innovator
Absatzwirtschaft
1993 : OCT, VOL. 36. p. 36-43
 1993 Köhler, I.
460.
Relative importance of firm and managerial influences on international technology licensing behaviour.
International Marketing Review
1993 : VOL. 10:2, p. 4-21
 1993 Atuahene-Gima, K.
461.
Messprobleme des Neuheitsgrades - dargestellt am Beispiel von Software.
Schmalenbachs Zeitschrift für Betriebswirtschaftliche Forschung
1993 : OCT, VOL. 45:10, p. 835-851
 1993 Brockhoff, K.
Zanger, C.
462.
Information Sources Used by Elderly Health Care Product Adopters
Journal of Advertising Research
1992 : JULY/AUG, VOL. 32, p.20-30
 1992 Strutton, D.
Lumpkin, J.
463.
Product introduction with network externalities
Journal of Industrial Economics
1992 : MAR, VOL. 40:1, p.55-83
 1992 Katz, M. L.
Shapiro, C.
464.
New product innovations and stock price performance.
Journal of Business Finance and Accounting
1992 : SEP, VOL. 19:5, p. 677-695
 1992 Chaney, P.
Devinney, T. M.
465.
The new product development process: past evidence and future practical applications, Part 1.
R. and D. Management
1992 : JUL, VOL. 22:3, p.255-263
 1992 Barclay, I.
466.
Technology transfer issues in licensing pharmaceutical products
R. and D. Management
1992 : JUL, VOL. 22:3, p.199-208
 1992 Fitzgerald, J. D.
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