search query: @indexterm Media research / total: 210
references: 47-56 / 210
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47.
Modeling the clickstream : implications for web-based advertising efforts
Marketing Science
2003 : VOL 22:4, p. 520-541
 2003 Chatterjee, P.
Hoffman, D. L.
Novak, T. P.
48.
Special issue on electronic media, markets and civil society in East and Southeast Asia: introduction
Pacific Review
2003 : VOL. 16:4, p. 455-464
 2003 Rodan, G.
49.
The Internet in the communication infrastructure of urban residential communities : macro- or mesolinkage?
Journal of Communication
2003 : VOL 53:4, p. 642-657
 2003 Matei, S.
Ball-Rokeach, S.
50.
On the challenges of cross-national comparative media research
European Journal of Communication
2003 : VOL 18:4, p. 477- 500
 2003 Livingstone, S.
51.
A "Mix of Attributes" Approach to the Study of Media Effects and New Communication Technologies
Journal of Communication
2003 : SEP, VOL. 53:3, p. 395-410
 2003 Eveland, W. P. Jr.
52.
Minimum Differentiation in Commercial Media Markets
Journal of Economics & Management Strategy
2003 : FALL, VOL. 12:3, p. 291-326
 2003 Gal-Or, E.
Dukes, A.
53.
Whistleblowing and Media Logic: a Case Study
Business Ethics
2003 : APR, VOL. 12:2, p. 144-150
 2003 Es, R. van
Smit, G.
54.
Media use and participation as a spectator in public leisure activities: competition or symbiosis?
Leisure Studies
2003 : APR, VOL. 22:2, p. 169-184
 2003 Jeffres, L. W.
Neuendorf, K.
Atkin, D.
55.
Assessing the "quality" in the qualitative research: the case of text-audience relations
European Journal of Communication
2003 : SEP, VOL. 18:3, p. 315-335
 2003 Barker, M.
56.
Advertising versus pay-per-view in electronic media
International Journal of Research in Marketing
2003 : MAR, VOL. 20:1, p. 13-30
 2003 Prasad, A.
Mahajan, V.
Bronnenberg, B.
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