search query: @indexterm CONSUMER CHOICE / total: 304
references: 48-57 / 304
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48.
Brand Synthesis: The Multidimensional of Brand Knowledge
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 595-600
 2003 Keller, K. L.
49.
Sympathy and Empathy: Emotional Responses to Advertising Dramas
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 566-570
 2003 Escalas, J. E.
Stern, B. B.
50.
Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 551-565
 2003 Bloch, P. H.
Brunel, F. F.
Arnold, T. J.
51.
Locus of Equity and Brand Extension
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 539-550
 2003 Osselaer, S. M. J. van
Alba, J. W.
52.
The Time Course and Impact of Consumers' Erroneous Beliefs about Hedonic Contrast Effects
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 507-516
 2003 Novemsky, N.
Ratner, R. K.
53.
Why Do People Suggest What They Do Not Want? Using Context Effects to Influence Others' Choices
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 492-506
 2003 Hamilton, R. W.
54.
Prior Knowledge and Complacency in New Product Learning
Journal of Consumer Research
2003 : DEC, VOL. 29:3, p. 416-426
 2003 Wood, S. L.
Lynch, J. G. Jr.
55.
The Effect of Group Membership Salience on the Avoidance of Negative Outcomes: Implications for Social and Consumer Decisions
Journal of Consumer Research
2003 : DEC, VOL. 29:3, p. 400-415
 2003 Briley, D. A.
Wyer, R. S. Jr.
56.
Inherent Rule Variability in Consumer Choice: Changing Rules for Change's Sake
Journal of Consumer Research
2003 : DEC, VOL. 29:3, p. 293-305
 2003 Drolet, A.
57.
Advertising learning, and consumer choice in experience good markets: an empirical examination
International Economic Review
2003 : AUG, VOL. 44:3, p. 1007-1040
 2003 Ackerberg, D. A.
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