search query: @author Dibb, S. / total: 19
references: 5-14 / 19
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5.
Editorial: Bridging the segmentation theory/practice divide
Journal of Marketing Management
2009 : APR, VOL. 25:3-4, p. 219-225
 2009 Dibb, S.
Simkin, L.
6.
The effect of health, cosmetic and social antismoking information themes on adolescents´ beliefs about smoking
International Journal of Advertising
2008 : VOL. 27:2 p. 235-250
 2008 Michaelidou, N.
Dibb, S.
Ali, H.
7.
Benchmarking the RAE returns of marketing professorsÂ’ journal publications
Journal of Marketing Management
2005 : SEP, VOL. 21:7 - 8, p. 879 - 896
 2005 Dibb, S.
Simkin, L.
8.
Relationship marketing and CRM : a financial services case study
Journal of Strategic Marketing
2004 : VOL 12:2, p. 111-125
 2004 Dibb, S.
MEadows, M.
9.
Marketing educators : addressing implementation in core courses
Journal of Strategic Marketing
2003 : MAR, VOL 11:1, p. 3-13
 2003 Dibb, S.
Simkin, L.
10.
Is 'culture' a justifiable variable for market segmentation? A cross-cultural example
Journal of Consumer Behaviour
2003 : MAR, VOL. 2:3, p. 269-286
 2003 Lindridge, A.
Dibb, S.
11.
Segmentation analysis for industrial markets: problems of integrating customer requirements into operations strategy
European Journal of Marketing
2002 : VOL. 36:1-2, p. 231-251
 2002 Dibb, S.
Wensley, R.
12.
Market segmentation: diagnosing and treating the barriers
Industrial Marketing Management
2001 : NOV, VOL. 30:8, p. 609-625
 2001 Dibb, S.
Simkin, L.
13.
New millennium, new segments: moving towards the segment of one?
Journal of Strategic Marketing
2001 : SEP, VOL. 9:3, p. 193-213
 2001 Dibb, S.
14.
Pre-empting implementation barriers: foundations, processes and actions - The need for internal relationships
Journal of Marketing Management
2000 : JUN, VOL. 16:5, p. 483-503
 2000 Dibb, S.
Simkin, L.
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