search query: @author Lehmann, D. R. / total: 16
references: 5-14 / 16
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5.
Models of cooperative group decision-making and relative influence.
Journal of Consumer Research
1987 : JUN, VOL. 14:1, p. 1-13
 1987 Corfman, K. P.
Lehmann, D. R.
6.
Using versus choosing : the relationship of the consumption experience to reasons for purchasing.
European Journal of Marketing
1986 : VOL. 20:8, p. 49-62
 1986 Holbrook, M. B.
Lehmann, D. R.
O'Shaughnessy, J.
7.
Measuring images of foreign products.
Columbia Journal of World Business
1986 : SUMMER, VOL. 21:2, p. 105-108
 1986 Ofir, C.
Lehmann, D. R.
8.
A model of marketing mix, brand switching, and competition.
Journal of Marketing Research
1985 : AUG, VOL. 22:3, p. 318-329
 1985 Carpenter, G. S.
Lehmann, D. R.
9.
Effective advertising in industrial supplier directories.
Industrial Marketing Management
1985 : MAY, VOL. 14:2, p. 107-111
 1985 Lehmann, D. R.
Steckel, J. H.
10.
How advertising affects sales : meta-analysis of econometric results.
Journal of Marketing Research
1984 : FEB, VOL. 21:1, p. 65-74
 1984 Assmus, G.
Farley, J. U.
Lehmann, D. R.
11.
The development of distinct choice process segments over time : a stochastic modeling approach.
Journal of Marketing
1982 : SPRING, VOL. 46:2, p. 48-59
 1982 Lehmann, D. R.
Moore, W. L.
Elrod, T.
12.
Generalizing from 'imperfect replication'.
Journal of Business
1981 : OCT, VOL. 54:4, p. 597-610
 1981 Farley, J. U.
Lehmann, D. R.
Ryan, M. J.
13.
Allocating discretionary time : complementarity among activities.
Journal of Consumer Research
1981 : MAR, VOL. 7:4, p. 395-406
 1981 Holbrook, M. B.
Lehmann, D. R.
14.
Individual differences in search behavior for a nondurable.
Journal of Consumer Research
1980 : DEC, VOL. 7:3, p. 296-307
 1980 Moore, W. L.
Lehmann, D. R.
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