search query: @indexterm CONSUMER EXPECTATIONS / total: 100
references: 50-59 / 100
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50.
Consumers and the environment: a focus on five products
Journal of Business Strategy
1991 : SEP-OCT, VOL. 12:5, p.44-47
 1991 Scerbinski, J. S.
51.
Avoid the breakdowns between planning and implementation
Journal of Business Strategy
1991 : SEP-OCT, VOL. 12:5, p.30-33
 1991 Sandy, W.
52.
Comment se positionnement les marques de luxe = How luxury brands position themselves
Revue Francaise du Marketing
1991 : NO. 132-133, p.111-118
 1991 Roux, E.
53.
Impact of customer co-construction in product/service markets
Technological Forecasting and Social Change
1991 : NOV, VOL. 40:3, p.261-272
 1991 Udwadia, F. E.
Kumar, K. R.
54.
Contextual effects of reference prices in retail advertisements.
Journal of Marketing
1991 : JUL, VOL. 55:3, p.1-12
 1991 Biswas, A.
Blain, E.A.
55.
Consumer perceptions of promotional activity.
Journal of Marketing
1991 : APR, VOL. 55:2, p. 4-16
 1991 Krishna, A.
Currim, I. S.
Shoemaker, R. W.
56.
A Multistage Model of Customers' Assessments of Service Quality and Value
Journal of Consumer Research
1991 : MAR, VOL. 17, p.375-384
 1991 Bolton, R.
Drew, J.
57.
Consumer activism means big business
Management Review
1990 : DEC, VOL. 79:12, p. 16-19
 1990 McCune, J. C.
58.
A price expectations model of customer brand choice.
Journal of Marketing Research
1990 : AUG, VOL. 27:3, p. 251-262
 1990 Kalwani, M. U.
59.
The Formation of Expected Future Price: A Reference Price for Forward-Looking Consumers
Journal of Consumer Research
1990 : MAR, VOL. 16, p.420-432
 1990 Jacobson, R.
Obermiller, C.
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