search query: @indexterm new products / total: 1069
references: 549-558 / 1069
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549.
Success and failure in marketing innovation: videotape vs laservision ! Rogers, E. M.
Management Decision
1990 : VOL. 28:7, p. 5-10
 1990 Duke, R.
550.
Brand Introduction Strategies and Competitive Environments
Journal of Marketing Research
1990 : NOV, VOL. 27, p.390-401
 1990 Gatignon, H.
Weitz, B.
Bansal, P.
551.
Le Pre No l au bord du surmenage
Expansion
1990 : DEC 90, 395, p. 116-121
 1990 Rousseaux, N.
552.
Who's catching HP's NewWave.
Datamation
1990 : AUG 15, VOL. 36:16, p. 22-26
 1990 McMullen, J.
553.
The introduction of new products
American Economic Review
1990 : MAY, VOL. 80:2, p. 421-426
 1990 Aron, D. J.
Lazear, E. P.
554.
How the diffusion of industrial innovations is different from new retail products
Industrial Marketing Management
1990 : AUG, 19:3, p. 261-266
 1990 Day, R. L.
Herbig, P. A.
555.
The Sinclair C5 - why did it fail? ! Sir Olive Sinclair
Management Decision
1990 : VOL. 28:4, p. 9-14
 1990 Marks, A. P.
556.
A theory of entrepreneurship and its application to the study of business transfers
Journal of Political Economy
1990 : APR, VOL. 98:2, p. 265-294
 1990 Holmes, T. J.
Schmitz, J. A.
557.
Managing innovation : from ad hoc to routine in french Telecom.
Organization Studies
1990 : NOV, 4, p. 531-554
 1990 Benghozi, P.J.
558.
Le design : un outil au service de la stratgie.
Revue Francaise du Marketing
1990 : OCT, 129, p. 13-38
 1990 Brun, M.
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