search query: @author Filiatrault, P. / total: 9
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6.
The implication of relationship marketing in commercial banking. (Banken)
Industrial Marketing Management
1993 : MAY, VOL. 22:2 VOL. 22:2, P. 141-148
 1993 Perrien, J.
Filiatrault, P.
Ricard, L.
7.
How service firms set their marketing budgets.
Industrial Marketing Management
1990 : FEB, VOL. 19:1, p. 63-67
 1990 Filiatrault, P.
Chebat, J.-C.
8.
Pratiques de gestion du marketing des services.
Revue Francaise du Marketing
1987 : MAY-JUL, 113, p. 49-67
 1987 Filiatrault, P.
Chebat, J. B.
9.
Joint purchasing decisions: a comparison of influence structure in family and couple decision-making units.
Journal of Consumer Research
1980 : SEP, VOL. 7:2, p. 131-140
 1980 Filiatrault, P.
Ritchie, J. R. B.
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