search query: @indexterm company name / total: 12
references: 6-12 / 12
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6.
The valuation effects on corporate name changes
Financial Management
1989 : WINTER, VOL. 18:4, p. 64-73
 1989 Bosch, J-C.
Hirschey, M.
7.
Wie man ein Unternehmen auf den Kopf stellt! *ELVIA
Management-Zeitschrift Industrielle Organisation
1989 : VOL. 58:11, p. 67-71
 1989 Ott, W.
8.
Le maillage interentreprise. (!Alliance)
Revue Francaise du Marketing
1989 : AUG-OCT, VOL. 4:124, p. 144-147
 1989 Demaegdt, P.
9.
El nombre de la empresa de servicios, importante factor de marketing.
Harvard-Deusto Business Review
1989 : APR-JUN, 38, p. 51-56
 1989 Berry, L. L.
Lefkowith, E. F.
Clark, T.
10.
The Controller The game of the name
Management Accounting (London)
1987 : JAN, VOL. 65:1, p.19
 1987 Horsley, B.
11.
The effect of brand advertising on company image : implications for corporate advertising.
Journal of Advertising Research
1986 : APR-MAY, VOL. 26:2, p. 54-59
 1986 Winters, L. C.
12.
ICL : crisis and swift recovery. ( *ICL PLC )
Long Range Planning
1985 : APR, VOL. 18:2, p. 10-21
 1985 Marwood, D. C. L.
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