search query: @indexterm BRAND CHOICE / total: 192
references: 68-77 / 192
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title | year | author | ||
68. |
Psychology & Marketing
1997 : JAN, VOL. 14:1, p. 49-70 |
1997 | Graeff, T. R. |
|
69. |
Marketing Science
1996 : VOL: 15:2, p. 192-203 |
1996 | Dhar, S. K. Morrison, D. G. Raju, J. S. |
|
70. |
Marketing Science
1996 : VOL. 15:2, p. 152-172 |
1996 | Kamakura, W. A. Kim, B.-D. Lee, J. |
|
71. |
Marketing Science
1996 : Vol. 16:2, p. 166-181 |
1996 | Kalyanam, K. Putler, D. S. |
|
72. |
Marketing Science
1996 : VOL. 15:4, p. 379-394 |
1996 | Bronnenberg, B. J. Wathieu, L. |
|
73. |
Marketing Science
1996 : VOL. 15:4, p. 359-378 |
1996 | Erdem, T. |
|
74. |
Marketing Science
1996 : VOL. 15:1, p. 38-59 |
1996 | Dillon, W. Gupta, S. |
|
75. |
Markenartikel
1996 : VOL. 58:8, p. 373, 376-380 |
1996 | Meffert, H. Burmann, C. |
|
76. |
International Review of Retail, Distribution and Consumer Research
1996 : JAN, VOL. 6:1, p. 1-33 |
1996 | Mitchell, V. McGoldrick, M. |
|
77. |
Marketing Science
1995 : VOL. 14:3/2-2, p. G161-G169 |
1995 | Kalyanaram, G. Winer, R. |
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