search query: @indexterm MARKET SHARE / total: 488
references: 69-78 / 488
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69.
Market power and its measurement.
European Journal of Marketing
1999 : VOL. 33:5/6, p. 612-630
 1999 Wood, L.
70.
Playing for profit
Airline Business
1999 : JUN, VOL. 15:6, p. 90-92
 1999 Tarry, C.
71.
Crafting a value-driven vision for a national tourism treasure.
Tourism Management
1999 : JUN, VOL. 20:3, p. 273-282
 1999 Ritchie, J. R. B.
72.
An analysis on the current situation of sales of colour TV (original in Chinese)
China Market (c)
1998 : 11, p.28
 1998 Liu, xiumin
73.
Ooptimization of market structure is an approach to improve economic performance of China's foreign trade (original in Chinese)
Finance and Trade Economics (c)
1998 : 9, p.49-51
 1998 Wu, Mingyi
74.
Brand salience versus brand image: Two theories of advertising effectiveness
Journal of Advertising Research
1998 : SEP/OCT, VOL. 38:5, p. 77-82
 1998 Miller, S.
Berry, L.
75.
Market share overestimation and the noncomplementarity effect
Marketing Letters
1998 : AUG, VOL. 9:3, p. 313-320
 1998 Houghton, D.
Kardes, F.
76.
Multinomial logit market share models: Equilibrium characteristics and strategic implications
Management Science
1998 : OCT, VOL. 44:10, p. 1396-1408
 1998 Basuroy, S.
Nguyen, D.
77.
A conversation with the Acer group's Stan Shih on global strategy and management
Organizational Dynamics
1998 : SUMMER, VOL. 27:1, p. 65-74
 1998 Mathews, J.
Snow, C.
78.
A new approach to evaluate the market share of service industries
Journal of the Operational Research Society
1998 : SEP, VOL. 49:9, p. 948-952
 1998 Wu, C.
Hsu, S-M.
Tien, T-W.
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