search query: @author Shoham, A. / total: 10
references: 7-10 / 10
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7.
Bounded rationality, planning, standardization of international strategy, and export performance: a structural model examination
Journal of international marketing
1999 : VOL. 7:2, p. 24-50
 1999 Shoham, A.
8.
Findings of LOV throughout the world, and other evidence of cross-national consumer psychographics
Journal of Euromarketing
1999 : VOL. 8:1/2, p. 1-14
 1999 Kahle, L.
Rose, G.
Shoham, A.
9.
Marketing of risky sports: from intention to action
Journal of the Academy of Marketing Science
1998 : FALL, VOL. 26:4, p. 307-321
 1998 Shoham, A.
Rose, G.
Kahle, L.
10.
Selecting and evaluating trade shows (Verkaufsmesse; Verkaufsstrategie)
Industrial Marketing Management
1992 : NOV, VOL. 21:4, p. 335-341
 1992 Shoham, A.
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