search query: @indexterm PUBLICITY / total: 63
references: 7-16 / 63
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7.
The accounting profession: substantive change and/or image management
Journal of Business Ethics
2005 : APR II+MAY, VOL 58:1,2,3, p. 159-176
 2005 Rogers, R. K.
Dillard, J.
Yuthas, K.
8.
Whistleblowing and media logic: a case study
Business Ethics
2003 : APR, VOL. 12:2, p. 144-150
 2003 Es, R. van
Smit, G.
9.
Brand advertising as creative publicity
Journal of Advertising Research
2002 : JUL/AUG, VOL. 42:4, p. 7-18
 2002 Ehrenberg, A. (et al.)
10.
Persistence and Reversal in Herd Behavior; Theory and Application to the Decision to Go Public
Review of Financial Studies
2002 : SPRING, VOL. 15:1, p. 65-96
 2002 Nelson, N.
11.
Clients in the public eye: Accounting for fame
Accountancy
2001 : FEB, VOL. 127:1290, p. 28-30
 2001 Walsh, A.
12.
The economic theory of public enforcement of law
Journal of Economic Literature
2000 : MAR, VOL. 38:1, p. 45-76
 2000 Polinsky, M.
Shavell, S.
13.
How the city was spun
Management Today
2000 : FEB, p. 58-65
 2000 Blackhurst, C.
14.
The economic impact of the European Union regime on public procurement: lessons for the WTO
World Economy
1998 : MAR, VOL. 21:2, p. 159-188
 1998 Gordon, H.
Rimmer, S.
Arrowsmith, S.
15.
La publicidad en el plan de marketing diferencial
Harvard-Deusto Marketing & Ventas
1998 : , JAN-FEB , 24 . p.25-28
 1998 Hallberg, G.
16.
Kapitalmarktpublizität österreichischer Börsenunternehmen: Eine empirische Analyse der Fliesshandelswerte an der Wiener Börse.
Journal für Betriebswirtschaft
1997 : VOL. 47:5-6, p. 236-247
 1997 Pirchegger, B.
Schader, H.
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