search query: @author Calantone, R. / total: 18
references: 8-17 / 18
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8.
New product strategy, structure, and performance in two environments
Industrial Marketing Management
1996 : NOV, VOL. 25:6, p. 555-566
 1996 Dröge, C.
Calantone, R.
9.
New product strategy, structure, and performance in two environments (Neue Produkte)
Industrial Marketing Management
1996 : NOV, VOL. 25:6, p. 555-566
 1996 Dröge, C.
Calantone, R.
10.
Do new product development managers in large or high-market-share firms perceive marketing - R&D interface principles differently?
Journal of Product Innovation Management
1995 : SEP, VOL. 12:4, p. 323-333
 1995 Haggblom, T.
Calantone, R.
Benedetto, C. Di
11.
Hong Kong retailers: the relationship between environment hostility, planning and performance
International Journal of Retail & Distribution Management
1994 : VOL. 22:8, p. 13-24
 1994 Phillips, L.
Calantone, R.
12.
The consumption culture and its critiques: A framework for analysis
Journal of Macromarketing
1993 : VOL. 13:2, p. 32-45
 1993 Dröge, C.
Calantone, R.
Agrawal, M.
13.
Organizational, technical and marketing antecedents for successful new product development
R. and D. Management
1993 : OCT, VOL. 23:4, p. 337-351
 1993 Calantone, R.
Benedetto, C. di
Divine, R.
14.
The marketing-manufacturing interface and manufacturing flexibility
Omega
1992 : JUL, VOL. 20:4, p. 431-443
 1992 Chen, I.
Calantone, R.
Chung, C.
15.
How electrical contractors choose distributors
Industrial Marketing Management
1991 : FEB, VOL. 20:1, p. 29-42
 1991 Gordon, G.
Calantone, R.
diBenedetto, C. A.
16.
A cross cultural benefit segmentation analysis to evaluate the traditional assimilation model.
International Journal of Research in Marketing
1985 : VOL. 2:3, p. 207-217
 1985 Calantone, R.
Morris, M.
Johar, J.
17.
New product scenarios: prospects for success.
Journal of Marketing
1981 : SPRING, VOL. 45:2, p. 48-60
 1981 Calantone, R.
Cooper, R. G.
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