search query: @author Carson, D. / total: 16
references: 8-16 / 16
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8.
The competence trap: exploring issues in winning and sustaining core competencies
Irish Journal of Management
2001 : VOL. 22:1, p. 73-90
 2001 O'Driscoll, A.
Carson, D.
Gilmore, A.
9.
SME marketing managament competencies
International Business Review
2000 : JUN, VOL. 9:3, p. 363-382
 2000 Carson, D.
Gilmore, A.
10.
Marketing planning in small enterprises: a model and some empirical evidence.
Journal of Consumer Marketing
1990 : SUMMER, VOL. 7:3, p. 5-18
 1990 Carson, D.
Cromie, S.
11.
Some exploratory models for assessing small firms' marketing performance (a qualitative approach): Some case histories
European Journal of Marketing
1990 : VOL. 24:11, p. 29-43
 1990 Carson, D.
12.
Some exploratory models for assessing small firms' marketing performance (a qualitative approach): The marketing models
European Journal of Marketing
1990 : VOL. 24:11, p. 17-28
 1990 Carson, D.
13.
Some exploratory models for assessing small firms' marketing performance (a qualitative approach): Marketing technology transfer
European Journal of Marketing
1990 : VOL. 24:11, p. 13-16
 1990 Carson, D.
14.
Some exploratory models for assessing small firms' marketing performance (a qualitative approach)
European Journal of Marketing
1990 : VOL. 24:11, p. 5-51
 1990 Carson, D.
15.
Political factors in multinational strategies.
Management International Review
1979 : VOL. 19:1, p. 71-79
 1979 Carson, D.
16.
Goetterdoemmering for marketing or to put it less eruditely, is marketing as we know it on the skids?
Journal of Marketing
1978 : 3 VOL.42 p.11-20
 1978 Carson, D.
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