search query: @author Vandermerwe, S. / total: 20
references: 8-17 / 20
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8.
Quality in services: the "softer" side is "harder" (and smarter)
Long Range Planning
1994 : APR, VOL. 27:2, p. 45-56
 1994 Vandermerwe, S.
9.
Jumping into the customer's activity cycle. A new role for customer services in the 1990's (Konsumentenverhalten, Verbraucherforschung, Produktänderung)
Columbia Journal of World Business
1993 : SUMMER, VOL. 28:2, p. 46-65
 1993 Vandermerwe, S.
10.
A framework for constructing Euro-networks
European Management Journal
1993 : MAR, VOL. 11:1, p. 55-61
 1993 Vandermerwe, S.
11.
Corporate challenges for an age of reconsumption.
Columbia Journal of World Business
1991 : FALL, VOL. 26:3, p. 6-25
 1991 Vandermerwe, S.
Oliff, M.
12.
Making strategic change happen
European Management Journal
1991 : JUNE, VOL. 9:2, p. 174-181
 1991 Vandermerwe, S.
Vandermerwe, A.
13.
Customers drive corporations green.
Long Range Planning
1990 : DEC, VOL. 23:6, p. 10-16
 1990 Vandermerwe, S.
Oliff, M. D.
14.
The Market Power is in the Services: Because the Value is the Results
European Management Journal
1990 : DEC, VOL. 8:4, p. 464-473
 1990 Vandermerwe, S.
15.
Youth consumers : growing pains
Business Horizons
1990 : MAY-JUN, VOL. 33:3, p. 30-36
 1990 Vandermerwe, S.
16.
Making internal services market driven.
Business Horizons
1989 : NOV-DEC, VOL. 32:6, p. 83-89
 1989 Vandermerwe, S.
Gilbert, D.
17.
European manufacturers shape up for services.
Journal of Business Strategy
1989 : NOV-DEC, VOL. 10:6, p. 42-46
 1989 Vandermerwe, S.
Matthews, W.H.
Rada, J.F.
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