search query: @indexterm Culture marketing / total: 9
references: 8-9 / 9
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8.
Cultural brands/branding cultures
Journal of Marketing Management
2005 : JUL, VOL. 21:5-6, p. 573-588
 2005 O'Reilly, D.
9.
Segmentation of bank customers by utilising ethnic/cultural profile dimensions : A qualitative approach
Journal of Marketing Management
2003 : JUL, VOL 19:5-6, p. 629-655
 2003 Andronikis, A. I.
Dimitriadis, N. I
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