search query: @author Deshpandé, R. / total: 20
references: 9-18 / 20
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title | year | author | ||
9. |
Journal of Marketing
1993 : JAN, vol.57:1, p.23-37 |
1993 | Deshpande, R. Farley, J. U. Webster, F. E. |
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10. |
Journal of Marketing
1993 : JAN, VOL. 57:1, P. 23-27 |
1993 | Deshpande, R. Farley, J. Webster, F. Jr |
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11. |
Journal of Marketing Research
1992 : AUG, VOL. XXIX:3, p. 314-328 |
1992 | Moorman, C. Zaltman, G. Deshpande, R. |
|
12. |
Recherche et Applications en Marketing
1989 : VOL. 4:4, p. 25-49 |
1989 | Deshpande, R. Webster, F. |
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13. |
Journal of Consumer Research
1989 : DEC, VOL. 16:3, p. 361-371 |
1989 | Stayman, D. M. Deshpande, R. |
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14. |
Journal of Marketing
1989 : MAR, VOL. 53:1, p. 3-15 |
1989 | Deshpande, R. Webster, F. E. |
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15. |
Journal of Marketing Research
1987 : FEB, VOL. 24:1, p. 114-118 |
1987 | Deshpande, R. Zaltman, G. |
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16. |
Business Horizons
1986 : MAY/JUN, VOL. 29:3, p. 28-37 |
1986 | Deshpande, R. Parasuraman, A. |
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17. |
Journal of Marketing Research
1984 : FEB, VOL. 21:1, p. 32-38 |
1984 | Deshpande, R. Zaltman, G. |
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18. |
Journal of Marketing
1983 : FALL, VOL. 47:4, p. 101-110 |
1983 | Deshpande, R. |
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