search query: @author O'Malley, L. / total: 12
references: 9-12 / 12
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title | year | author | ||
9. |
Journal of Marketing Management
1997 : AUG, Vol. 13:6, p. 541-559 |
1997 | O'Malley, L. Patterson, M. Evans, M. |
|
10. |
Journal of Marketing Management
1997 : JUL, VOL. 13:5, p. 541-559 |
1997 | O'Malley, L. Patterson, M. Evans, M. |
|
11. |
Marketing Intelligence and Planning
1995 : VOL. 13:6, p. 16-23 |
1995 | Evans, M. O'Malley, L. Patterson, M. |
|
12. |
Marketing Intelligence and Planning
1993 : VOL. 13:2, p. 29-35 |
1993 | O'Malley, L. Patterson, L. Evans, M. |
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