search query: @author Stern, L. W. / total: 10
references: 9-10 / 10
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9.
Environmental uncertainty and buying group structure: an empirical investigation.
Journal of Marketing
1979 : SPRING, VOL. 43:2, p. 54-64
 1979 Spekman, R. E.
Stern, L. W.
10.
Development of a content analytic system for analysis of bargaining communication in marketing.
Journal of Marketing Research
1978 : 1 FEB VOL.15 p.93-102
 1978 Angelmar, R.
Stern, L. W.
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