search query: @indexterm Mobile phones / total: 48
references: 9-18 / 48
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9.
Are consumers what they consume? - Linking lifestyle segmentation to product attributes: An exploratory study of the Chinese mobile phone market
Journal of Marketing Management
2009 : APR, VOL. 25:3-4, p. 295-314
 2009 Zhu, H. (et al.)
10.
An empirical study of consumers' acceptance of wireless advertising (A case study of Iranian mobile device users)
Journal of international marketing and marketing research
2008 : OCT, VOL. 33:3, p. 115-130
 2008 Sanayei, A.
Mirzaei, A.
11.
Economic satisfaction and relationship commitment in channels: The moderating role of environmental uncertainty, collaborative communication and coordination strategy
European Journal of Marketing
2008 : VOL. 42:1/2 p. 178-195
 2008 Sahadev, S.
12.
Morphology analysis for technology roadmapping: application of text mining
R & D Management
2008 : JAN, VOL. 38:1, p. 51-68
 2008 Yoon, B.
Phaal, R.
Probert, D.
13.
Mobile communications: A study of factors influencing consumer use of m-services
Journal of Advertising Research
2007 : SEP, VOL. 47:3, p. 302-312
 2007 Mort, G.S.
Drennan, J.
14.
Assessing mobile-based online surveys
International Journal of Market Research
2007 : VOL. 49:5, p. 651-675
 2007 Okazaki, S.
15.
Insights on mobile advertising, promotion, and research
Journal of Advertising Research
2007 : MAR, VOL. 47:1, p. 28-37
 2007 Ferris, M.
16.
Consumers’ intentions to opt in to SMS advertising: a cross-national study of young Americans and Koreans
International Journal of Advertising
2007 : VOL. 26:2, p. 177-198
 2007 Muk, A.
17.
Moving beyond conspicuous leisure consumption: Adolescent women, mobile phones and public space
Leisure Studies
2007 : APR, VOL. 26:2, p. 179-192
 2007 Foley, C.
Holzman, C.
Wearing, S.
18.
Mobile transitions
Business Strategy Review
2006 : SPRING, VOL. 17:1, p. 20-25
 2006 Anderson, J.L.
Jönsson, M.E.
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