search query: @author Bointon, B. / total: 1
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An exploratory conjoint analysis study of consumers' aesthetic responses of Point-of-Purchase materials
International Review of Retail, Distribution and Consumer Research
2003 : JAN, VOL. 13:1, p. 59-76
 2003 Jansson, C.
Bointon, B.
Marlow, N.
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