search query: @author Cole, C. A. / total: 2
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1.
Encoding and media effects on consumer learning deficiencies in the elderly.
Journal of Marketing Research
1987 : FEB, VOL. 24:1, p. 55-63
 1987 Cole, C. A.
Houston, M. J.
2.
Age differences in Information Processing : Understanding deficits in young and elderly consumers.
Journal of Consumer Research
1986 : DEC, VOL. 13:3, p. 297-315
 1986 John, D. R.
Cole, C. A.
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