search query: @author Edell, J. A. / total: 4
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1.
Factors affecting the impact of negatively and positively framed ad messages
Journal of Consumer Research
1997 : DEC, VOL. 24:3, p. 285-294
 1997 Shiv, B.
Edell, J. A.
Payne, J. W.
2.
The impact of feelings on ad-based affect and cognition.
Journal of Marketing Research
1989 : FEB, VOL. 26:1, p. 69-83
 1989 Chapman Burke, M.
Edell, J. A.
3.
The information processing of coordinated media campaigns.
Journal of Marketing Research
1989 : MAY, VOL. 26:2, p. 149-163
 1989 Edell, J. A.
Lane Keller, K.
4.
The information processing of pictures in print advertisements.
Journal of Consumer Research
1983 : JUN, VOL. 10:1, p. 45-61
 1983 Edell, J. A.
Staelin, R.
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