search query: @author Huff, L. / total: 2
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1.
An investigation of consumer response to sales promotions in developing markets: a three-country analysis
Journal of Advertising Research
1998 : JUN, VOL. 38:3, p. 47-57
 1998 Huff, L.
Adlen, D.
2.
Time impact of leadtime and years of competitive rivalry on pioneer market share advantages
Management Science
1994 : OCT, VOL. 40:10, p. 1370-1377
 1994 Huff, L.
Robinson, W.
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