search query: @author Kent, R. A. / total: 2
references: 1-2 / 2
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1.
Shaping business decisions using fuzzy-set analysis: service elimination decisions
Journal of Marketing Management
2005 : JUL, VOL. 21:5-6, p. 641-658
 2005 Kent, R. A.
Argouslidis, P. C.
2.
Towards a theory of product range policy.
European Journal of Marketing
1986 : VOL. 20:10, p. 5-17
 1986 Kent, R. A.
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