search query: @author Mc Daniel, S. W. / total: 2
references: 1-2 / 2
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title | year | author | ||
1. |
Journal of Marketing
1987 : OCT, VOL. 51:4, p. 19-30 |
1987 | Mc Daniel, S. W. Kolari, J. W. |
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2. |
Journal of Marketing Research
1985 : FEB, VOL. 22:1, p. 74-80 |
1985 | Mc Daniel, S. W. Verille, P. Madden, C. S. |
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