search query: @author Ozsomer, A. / total: 2
references: 1-2 / 2
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1.
The effects of technology standards on the structure of the global PC industry
European Journal of Marketing
2000 : VOL. 34:9/10, p. 1199-1220
 2000 Ozsomer, A.
Cavusgil, T.
2.
Marketing standardisation by multinationals in an emerging market.
European Journal of Marketing
1991 : VOL. 25:12, p. 50-64
 1991 Ozsomer, A.
Bodur, M.
Tamer Cavusgil, S.
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