search query: @author Stone, G. / total: 2
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1.
Recall, liking, and creativity in TV commercials: a new approach
Journal of Advertising Research
2000 : MAY-JUN, VOL. 40:3, p. 7-18
 2000 Stone, G.
Besser, D.
Lewis, L.
2.
ECOSCALE: a scale for the measurement of environmentally responsible consumers
Psychology and Marketing
1995 : OCT, VOL. 12:7, p. 595-612
 1995 Stone, G.
Barnes, H.
Montgomery, C.
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