search query: @indexterm BRAND CHOICE / total: 192
references: 101-110 / 192
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title | year | author | ||
101. |
Journal of Marketing
1991 : APR, VOL. 55:2, p. 4-16 |
1991 | Krishna, A. Currim, I. S. Shoemaker, R. W. |
|
102. |
Industrial Marketing Management
1991 : FEB, VOL. 20:1, p. 29-42 |
1991 | Gordon, G. Calantone, R. diBenedetto, C. A. |
|
103. |
Journal of Consumer Research
1991 : MAR, VOL.17, p.463-476 |
1991 | Keller, K. |
|
104. |
International Journal of Research in Marketing
1991 : APR, Vol. 8:1, p. 1-90 |
1991 | ||
105. |
Decision Sciences
1991 : Winter, VOL. 22:1, p. 91-103 |
1991 | Fraser, C. Ginter, J. |
|
106. |
Journal of Marketing
1990 : JUL, VOL. 54:3, p. 82-91 |
1990 | Ehrenberg, A. S. C. Goodhardt, G. J., Barwise, T. P. |
|
107. |
Journal of Consumer Research
1990 : DEC, VOL. 17:3, p. 263-276 |
1990 | Nedungadi, P. |
|
108. |
Journal of Marketing Research
1990 : NOV, VOL. 27, p.466-476 |
1990 | Chattopadhyay, A. Basu, K. |
|
109. |
Journal of Marketing Research
1990 : AUG, VOL. 27, p.290-303 |
1990 | Miniard, P. Bhatla, S. Rose, R. |
|
110. |
Journal of Marketing Research
1990 : AUG, VOL. 27, p.279-289 |
1990 | Kahn, B. Louie, T. |
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