search query: @indexterm market research ethics / total: 23
references: 11-20 / 23
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11.
Maintaining public acceptance of market research : the way forward.
Journal of the Market Research Society
1989 : OCT, VOL. 31:4, p. 611-617
 1989 Bartram, M.
Bartram, P.
12.
Ethical dilemmas of the market researcher : where do we now draw the line?
European Research
1988 : NOV, VOL. 16:4, p. 208-214
 1988 Bartram, M.
Bartram, P.
13.
Cause-related marketing : a coalignment of marketing strategy and corporate philanthropy.
Journal of Marketing
1988 : JUL, VOL. 52:3, p. 58-74
 1988 Rajan Varadajan, P.
Menon, A.
14.
Ethical notions about the general application of marketing-techniques, derived from Jurgen Habermas' theory of human action.
International Journal of Research in Marketing
1986 : VOL. 3:2, p. 95-103
 1986 Toledo, K. van
15.
Ethical problems of marketing researchers.
Journal of Marketing Research
1984 : AUG, VOL. 21:3, p. 309-324
 1984 Hunt, S. D.
Chonko, L. B.
Wilcox, J. B.
16.
Marketing and machiavellianism.
Journal of Marketing
1984 : SUMMER, VOL. 48:3, p. 30-42
 1984 Hunt, S. D.
Chonko, L. B.
17.
Executive advertisers' views of comparison advertising.
Sloan Management Review
1983 : FALL, VOL. 25:1, p. 39-50
 1983 Hisrich, R. D.
18.
Deceptive practices in marketing research: the consumer's viewpoint.
California Management Review
1982 : SPRING, VOL. 24:3, p. 89-96
 1982 Schneider, K. C.
Holm, C. K.
19.
Acceptance checks for ensuring quality in research.
Journal of the Market Research Society
1980 : JUL, VOL. 22:3, p. 192-204
 1980 Rothman, J.
20.
The impact of sponsor identification and direct disclosure of respondent rights on the quantity and quality of mail survey data.
Journal of Business
1979 : OCT, VOL. 52:4, p. 577-590
 1979 Hawkins, D. I.
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