search query: @journal_id 1668 / total: 273
references: 134-143 / 273
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134.
Investigating agency-client relationships in the Polish advertising industry
International Journal of Advertising
2005 : VOL. 24:4, p. 487-504
 2005 Palihawadana, D.
Barnes, B.R.
135.
Direct-to-consumer prescription drug advertising: understanding its consequences
International Journal of Advertising
2005 : VOL. 24:4, p. 441-466
 2005 Huh, J.
Becker, L.B.
136.
Network structures of commercial portal sites: implications for web advertising planning
International Journal of Advertising
2005 : VOL. 24:4, p. 425-440
 2005 Sohn, D.
Jee, J.
137.
Development of a media selection model using the analytic network process
International Journal of Advertising
2005 : 24:2, p. 193-215
 2005 Coulter, K.
Sarkis, J.
138.
Celebrity and foreign brand name as moderators of country-of-origin effects
International Journal of Advertising
2005 : VOL. 24:2, p. 173-192
 2005 Chao, P.
Wührer, G.
Werani, T.
139.
Captivating company: dimensions of attractiveness in employer branding
International Journal of Advertising
2005 : VOL. 24:2, p.151-172
 2005 Berthon, P.
Ewing, M.
Hah, L.L.
140.
Emotional or informative? Creative or boring?: The effectiveness of different types of radio commercial
International Journal of Advertising
2005 : VOL. 24:3, p. 373-394
 2005 Janssens, W. (et al.)
141.
Cashing in on crashes via brand placement in computer games: the effects of experience and flow on memory
International Journal of Advertising
2005 : VOL. 24:3, p. 321-343
 2005 Schneider, L. (et al.)
142.
Share of voice/share of market and long-term advertising effects
International Journal of Advertising
2005 : VOL. 24:3, p. 297-320
 2005 Hansen, F. (et al.)
143.
Assessing the research base for the policy debate over the effects of food advertising to children
International Journal of Advertising
2005 : VOL. 24:3, p. 273-296
 2005 Livingstone, S.
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