search query: @indexterm CONSUMER RESEARCH / total: 600
references: 177-186 / 600
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177.
Task experience and validity in perceptual mapping : a comparison of two consumer-adaptive techniques
International Journal of Research in Marketing
1996 : JUL, VOL. 13:3, p. 265-276
 1996 Steenkamp, J. E. M.
Trijp, H. C. M. van
178.
Conjoint choice models of joint participation and activity choice
International Journal of Research in Marketing
1996 : JUL, VOL. 13:3, p. 251-264
 1996 Dellaert, B.
Borgers, A.
Timmermans, H.
179.
Construct validation of a measure of adaptive-innovative cognitive styles in consumption
International Journal of Research in Marketing
1996 : JUL, VOL. 13:3, p. 201-213
 1996 Bagozzi, R. P.
Foxall, G. R.
180.
Beziehungskompetenz als Schlüsselfaktor für Unternehmenserfolg *NESTLE DEUTSCHLAND AG
Markenartikel
1996 : VOL. 58:12, p. 568-570, 572
 1996 Raeber, R.
181.
Communicating price information through semantic cues: the moderating effects of situation and discount size
Journal of Consumer Research
1996 : SEP, VOL. 23:2, p. 148-155
 1996 Grewal, D.
Marmorstein, H.
Sharma, A.
182.
Deconstructive strategy and conusmer research: concepts and illustrative exemplar
Journal of Consumer Research
1996 : SEP, VOL. 23:2, p. 136-147
 1996 Stern, P.
183.
Consumption vocabulary and preference formation
Journal of Consumer Research
1996 : SEP, VOL. 23:9, p. 120-135
 1996 West, P.
184.
A comparison of ratings methods: telephone versus diary
Marketing and Research Today
1996 : AUG, VOL. 24:3, p. 162-174
 1996 Chan, D.
Charlebois, O.
185.
The interactive consumer
Marketing and Research Today
1996 : AUG, VOL. 24:3, p. 143-149
 1996 Lees, C.
186.
Applications of structural equation modeling in marketing and consumer research: a review
International Journal of Research in Marketing
1996 : APR, VOL. 13:2, p. 139-862
 1996 Baumgartner, H.
Homburg, C.
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